Awareness campaign —-raising awareness is a common phrase that advocacy groups use to justify a particular event, or topic.
Raising awareness refers to alerting the general public that a certain issue exists.
Common theme include certain diseases (breast cancer, colon cancer depression hepatitis AIDS), movements (Greenpeace, global warming climate change )
Since informing the concern is often regarded as the first step to changing how the institutions handle it, raising awareness is often the first activity any advocacy group engages in.
This also involves raising concerns about domestic violence child abuse
Elder abuse
Social discrimination
Awareness about the prophylaxis
Be it chronic diseases as
Epilepsy
Asthma
Diabetes etc
Or acute diseases as heart attack and stroke
Making the general public aware about the basic resuscitation and how to respond in cases of cardiac arrests